Keeping Up Your Professionalism
Can you recall how, not so long ago, you had the ability to maintain the entire flow of info that exists about yourself? You had the ability to, without a lot of effort, control just what other people knew about you and how they could find out about it. This, unfortunately, isn't the case any longer. These days, people have many means to find out whatever they would like to find out about you. This is tricky on an average scale for those who hold traditional jobs. For those whose work is exclusively on the Internet, though, it's much harder. Your profits could be entirely obliterated by a careless online comment.
Thus, what should you do? What is the plan? The key to keeping your reputation immaculate is to be as professional as possible both online and offline. Below are several suggestions to help you do that.
1. Ensure that each piece of writing you produce has the proper spelling and punctuation. Whether your writing is for your sales page or just a random email message does not matter. Correct spelling and grammar matter. The last thing you need is for a prospective client to find something you've written and discover that it is overrun with spelling and grammar mistakes. It indicates you have no idea about what you're doing.
2. Don't leave online messages and telephone calls unanswered. Your replies and conversations must be polite and amicable and positive. Don't let an email message sit for more than 24 hours without an answer. Do not leave voicemail messages unreturned. Always answer your phone by the third ring. It's little things like these that indicate to others what they want to know about you and the dedication to your job.
3. Respond to negative feedback politely and nicely. The internet is full of people whose main aims are to make you feel awful about yourself. All the same, there will be some who have real problems about your project and how it is presented. It is vital to seriously consider each criticism and to look into whether or not it's possible to make the changes the person would like from you without it being counterproductive to your business. Then communicate with the critic and explain to him or her whether or not you are going to make changes based on his or her suggestions. This will demonstrate that you take each person seriously, not just those who give you positive feedback.
4. check your social media! It's not at all difficult, while you are within the world of social media, to forget that you're not an ordinary citizen; that you are representing your business. Tweeting and Facebook messages that sound too informal might be well received by the individual they are intended for. If a person comes across the communication, though, he may not feel that you are very serious about your business.
5. Give your personality a chance to shine through. No person has ever said that you have to shove yourself down and not be yourself. Fact is, maybe the most effective way to distinguish yourself from the competition is to let your personality shine through. Nonetheless, at the same time, don't forget that you're representing your business, so try to keep your best face forward.
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